In 2014, LaKart Marketing organized “Beauty With A Mission”, a premier event in Chicago that blends fashion, art and beauty with a good cause. A video with the pictures was created to create awareness for its 2014 edition, as well as an entire video campaign to promote the event in 2015.
#CelebratingBeauty15 was a campaign that highlighted the strength and power of women through a series of videos. The vignettes feature a diverse group of women, each one of them taking a pause from their busy life to respond to the question: “What makes you beautiful?”
Client: Beauty With A Mission
Agency: LaKart Marketing
Role: Concept Development, Art Direction, Production, Video Editing